The 90s brought us awesome new boy bands, incredible tv shows (Friends, of course), and endless celebrities posing for ‘Got Milk?’ campaigns that we used to cover our notebooks and bedroom walls.
It’s now been over 20 years since the first Got Milk? ad ran in 1993, featuring people who would typically be eating various dry foods that would then find themselves in a bad situation with no milk to wash their food down.
According to the New York Times, the people at Goodby Silverstein “thought it was lazy, not to mention grammatically incorrect”, but it turned out to be a major success – with a lot of celebrity backing.
The then-teen heartthrob Jonathan Taylor Thomas smoldered in his ad, whilst Kate Moss and David Beckham both stripped down for theirs, and even Martha Stewart rocked a milk mustache.
Check out these blasts from the past with these vintage ‘Got Milk?’ ads.